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Development Strategies


Group Positioning

Diversified investment holding group focusing on industry 

Strategic Targets

Realize the revenue of 3,9 billion yuan in 2016, an increase of more than 30% annually, the revenue of more than 19 billion yuan in 2020;

Realize more than 30% investment yield through resource allocation optimization, business model innovation company value mining;

Fully realize group information construction within 3-5 years;

Fully realize equity incentive of group management through management shareholding, stock option, project investment cooperation within 3-5 years;

Internet business revenue accounts for 30%-50% within 3-5 years;

Find cultivate more than one leading industry within 3-5 years.



Group’s Overall Business Strategies in the Next Five Years

Agricultural machinery-oriented, real-estate aided, finance-cooperated;Center on main auxiliary industries, take a variety of investment methods as the means of industry resource integration 

Agricultural Machinery Division-realize the professional chain company by taking rapid growth of the industry the rapid prototyping of business model as the target.

Commercial Real Estate Division-improve the ability of customized project construction by taking the increase of net asset cash flow the shortening of project cycle as the target

Investment Management Center-integrate resources with financial construction platform, provide the internal related industry with support improve the core competitive advantages of main auxiliary industries


Taking efficiency settlement cost optimization as breakthrough, promote social progress industry market to achieve value-added conversion

Reduce the cost of agricultural machinery circulation reduce payback cycle of customer investment;

As for projection operation cost, taking reducing the payback cycle of customer investment as target, ensure industry growth maximize the values by solving problems for customers;

Reduce capital cost improve efficiency by financing;

Rearrange the existing assets redistribute financial resources by taking the influence on the development of main auxiliary industries as measurement criteria.


Based on unified goal culture, taking the existing system as breakthrough, realize the management control ability of strategic operation 

On the premise of the enterprise cultural foundation, improve the Business Division’s ability in enterprise cultural deducing system carding;

Realize one of the measurement criteria of “performance-oriented” by maximizing customer value; Each Business Division should have a specific interpretation of the group’s vision, mission values;

In accordance with the enterprise cultural system, establish professional management team with senses of social responsibility industry mission;

Determine the develop direction of the group’ various section with the criterion of giving priority to developing the main industry;

Improve the target-oriented motivation-centred evaluation mechanism, the employees’ income reach the middle upper level in industry.


Core Capability Building

Copy move down the ecological management system optimization: 1. Continue to improve the equipment, process system in culture philosophy/principle of ecological system ;
2. Copy move down them from group to Business Division then to broffice;

Ability in acquisition reorganization: 1. Establish incentive mechanism to introduce cultivate professional talents, establish a professional team of acquisition 2. Improve the abilities of compliance document preparation, file management, due diligence the cultural control of acquiring company 3. Identify judge acquiring company according to strategic targets;

Ability in investment, financing risk control: 1. Improve the standardization of investment financing projects various legal documents 2. Establish a cash management platform (lease finance company, asset securitization, issue a new bond, come into the market) 3. Establish investment opportunity risk control standard, set the baseline, improve risk early warning ability with project feasibility analysis 4. More than 50% investment projects are actively sought obtained according to strategic targets.

Ability in industry selection control: According to industry policy market research, grasp the opportunity of upstream downstream conversion, optimize resource allocation of existing business provide decision-making basis for group development.


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